SMPS Wisconsin Event - Brand: It's not just about Marketing
Join us as Morgan Burns of THIEL Design discusses why your brand is more than marketing. Companies come to THIEL Design in order to build brands that create meaningful connections through the strategic design of verbal, visual, and experiential communications. They want to be able to clearly communicate their value in order to create new customer relationships and grow existing ones. However, many companies forget about their most important audience — their employees. A brand is only as strong as the people who live it every day. It must be nurtured throughout the organization in order to maintain its honesty and effectiveness in the marketplace. A well-nurtured internal brand fosters a sense of purpose, improves productivity, and encourages innovation. Join us to learn how to build a brand from the inside out in order to leverage your greatest brand asset — YOU!
7:45 a.m. Check-in and networking
8:00 – 9:30 a.m. Breakfast and program
Carroll University Center for Graduate Studies (different location than the main campus)
2140 Davidson Road
Waukesha, WI 53186
$45 for SMPS Wisconsin Members / $70 for non-members
Registration closes end of day Tuesday, April 19.
Morgan Burns – Brand Catalyst
Morgan was bit by the branding bug early in her career when she was writing copy for brands such as St. Ives Skincare, V05 and Motions Haircare, using research to build stories that connected with women across the globe. Her love of branding took her across multiple industries, such as Construction, Fashion, eCommerce, and Railroading, before finding her home with THIEL Design. Her current role at THIEL Design is as the Brand Catalyst, igniting strategic brand development for businesses across Wisconsin and Illinois.
Registration Information
Please register online with the button above. You can pay by credit card or check. Checks made payable to SMPS Wisconsin can be mailed to Megan Kocchi (see registration page). Please include the title of the program and the names of all registrants.
Register at the door the day of the event with a check for an extra $10.
Cancellations are refunded in full if received by 8 a.m. the day before the program. No refunds will be given after this time. Call Katie Muth with questions at 262-923-7690.
